Carlos is an award-winning creative leader with a career that’s taken him across Asia, Europe, and Latin America. From shaking things up in Ho Chi Minh, Shanghai, and Hong Kong—where he made Campaign Asia’s "40 Under 40"—to creating memorable campaigns in Amsterdam, his work has always been world-class.
His creativity has earned recognition at prestigious industry shows, including Cannes Lions (with a Titanium), Andy’s, D&AD, One Show, LIA, Clios, AdFest, Spikes and more.
Back in Colombia, Carlos joined DAVID, where he used his global experience to deliver innovative work for top brands.
After a call from Gaston and Anselmo, Carlos is back in Asia, taking the lead on Gut’s exciting expansion in the region.
Beyond advertising, he fuels his creativity through entrepreneurship, launching a coffee brand, architecturally celebrated restaurants, and soon, his own distillery.